What is SEO(known as Search-Engine-Optimization)?

 SEO(Search-Engine-Optimization) is the activity of optimizing web content or whole web sites so as to make them additional SearchEngine friendly, which gains higher ranking's or position's in  search result's
 

SEO is usually also referred to as SEO copy-writing because most of the techniques that are accustomed promote sites in search engines take care of text.
  • SEO is all concerning optimizing an internet website for Search Engines.
  • SEO is a process or procedure to follow in-order to design or develop a website or web page to rank good in search engine results.
  • SEO is to supplement high volume and high quality of traffic to a website or web page from search engines.
  • SEO may be a subset of SearchEngine selling.
  • SEO is the art of ranking in the search engines. SEO is selling by understanding how search algorithms work and what human guests may search.
If you intend to try to do some basic SEO, it's essential that you just understand how search engines work and which items are most important in SEO.

How Search-Engine actually Works? 

Search engines conducts many activities in-order to deliver search results.
  
  • Locomotion - is the process of attractive all the web pages coupled to an internet website. This task is performed by a computer code, referred to as a crawler or a spider (or Googlebot, which Google uses).  
  • Categorization - is the process of making index for all the fetched web content and keeping them into a giant info from where it will later be retrieved. primarily, the process of categorization is distinctive the words and expressions that best describe the page and assignment the page to particular keywords.  
  • Process - Once a pursuit request comes, the programme processes it . i.e. it compares the search string in the search request with the indexed pages in the info.
  • Calculative relevancy - Since it's doubtless that over one pages contains the search string, that the programme starts calculative the relevancy of every of the pages in its index to the search string.
  • Retrieving Results - The last step in search engines' activities is retrieving the best matched results. Basically, it's nothing over simply displaying them in the browser.
Search engines such as Google and Yahoo! usually update their relevancy formula dozens of times in a month. After you see any changes in your website rankings, it's owing to an algorithmic  shift or one thing else outside of your control.
 
However, the fundamental principle of operation of all search engines is the same/equal, the minor variations between their relevancy algorithms result in major changes in results relevancy.

 

What is SEO Copy-writing?

SEO Copy-writing is the technique of writing the viewable text on an internet web page in such how that it reads well for the bather, and also targets specific search term's. It's main purpose is to rank high in the search engines for the targeted search terms.
 
As well because the viewable text, SEO Copy-writing usually optimizes other on-page parts for the targeted search term's. These squeeze the title, description and keywords tags, headings and EL text.
 
The idea behind SEO Copy-writing is that search engines want genuine content pages and not further pages (which were often referred to as "doorway pages") that are created for the only real purpose of achieving high rankings.

 

What is Search-Engine Rank?

When you search any keyword using a Search-Engine  then it displays thousands of results found in it's directories. A page ranking is mainly measured or calculated by the position of web content displayed in the Search Engine results. If SearchEngine is displaying or showing your web page on first position then your web page rank are number one and it will be assumed like a high rank.
 
SEO is the  procedure or process of designing web page or developing an internet website to attend a high rank in SearchEngine(like google,yahoo etc) results.

 

What is on-page and off-page SEO?

Conceptually, there are two ways in which SEO  can be done.
  • On-Page SEO- This includes providing sensible content,keyword's choice, displaying keyword's on correct places, providing appropriate title to each webpage etc. 
  • Off-Page SEO - This includes link building, increasing link quality by submitting in open directories, search engines, link exchange etc.